Barron Trump Launches Beverage Company From Mar-a-Lago Donor's $16 Million Mansion
The president's 19-year-old son has incorporated a yerba mate drink company registered to the Palm Beach home of a longtime Trump donor and federal contractor. The venture -- Barron's second business launch since his father took office -- raises fresh questions about whether family members are monetizing access to the White House.
Barron Trump, the 19-year-old son of President Donald Trump, is launching a caffeinated beverage business this May -- and it's registered to a $16 million Palm Beach mansion owned by a longtime Trump donor who holds federal contracts.
The company, Sollos Yerba Mate, announced its first product this week: a 12-pack of pineapple and coconut flavored yerba mate drinks. Barron serves as one of five directors listed on incorporation documents filed in Delaware and Florida in late 2025 and early 2026.
The business address listed in Florida records belongs to Jay Weitzman, a businessman and Trump friend who has donated to the president's campaigns. Weitzman's parking business receives federal contracts. He told Newsweek his grandson Spencer Bernstein, one of the company's directors, lives with him -- which is why the business uses his address.
Weitzman denied any personal involvement or investment in the venture. There is no evidence of wrongdoing. But the arrangement illustrates how Trump family business dealings continue to intersect with the president's political and donor networks.
Another Trump Family Venture
Sollos Yerba Mate raised $1 million through a private placement, according to Securities and Exchange Commission filings. The other directors include Rodolfo Castello, a McKinsey business analyst, and Valentino Gomez, whose identity Newsweek could not verify. Two other directors -- Stephen Hall and Spencer Bernstein -- attended the exclusive Oxbridge Academy in Palm Beach with Barron and now attend Notre Dame and Villanova, respectively.
This is Barron's second business venture since his father returned to the White House. In 2024, he incorporated a real estate company, which was dissolved in November after Donald Trump won the election. Barron is also listed as a co-founder of World Liberty Financial, the Trump family cryptocurrency project that has drawn scrutiny for potential conflicts of interest.
The beverage company describes itself as inspired by "life in the Sunshine State" and says its name combines "sol" (Spanish for sun) with "los" (sol backwards) to represent "the full cycle of the sun."
Questions of Influence
Ethics experts say business ventures by the president's family members create potential avenues for influence-seeking.
"This opens yet another potential avenue of seeking to influence the president through his family's assorted business schemes," Norm Eisen, co-founder of Democracy Defenders Fund and former ethics counsel, told Newsweek.
The Trump family has faced repeated questions about mixing business with politics. Donald Trump's sons Eric and Donald Jr. run the Trump Organization, which the former president claims to have no involvement in during his second term. The company appointed Republican lawyer William Burck as an outside ethics adviser to avoid conflicts of interest.
But the Trump family's expanding business portfolio -- from cryptocurrency to beverages to real estate -- continues to raise concerns about whether business partners, investors, or customers might be seeking political favor by doing deals with the president's relatives.
Barron, a sophomore at New York University, is following his father's path into business. Donald Trump built a real estate and branding empire before entering politics, holding hotels, golf clubs, and licensing deals managed through the Trump Organization.
The difference is that Barron is launching businesses while his father sits in the Oval Office -- and registering them to the homes of his father's donors.
Sollos Yerba Mate is set to launch in May 2026.
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